The reason your marketing strategies might not work & why uncovering your (hidden) potential comes first.
So far my strategies for success in business and life in general were simple:
When I stumbled, I stood up again.
When I hit a dead end, I tried another route.
When I was feeling stuck, I pushed harder.
Sometimes success came quickly. Sometimes it took a while. But nothing had prepared me for this constant, yearlong struggling with my online business. As it took me more than 4 intensive, hard and soul-crushing years, a LOT of trial and error as well as stamina and grit, to finally figuring out why it took me so long to build my online business.
Because these 4 years were hard.
I was giving everything to succeed but never seemed to reach my goals.
The longer it took, the more scared I became.
The more scared I was, the more I pushed.
The more I pushed, the more exhausted I got.
The more exhausted I was, the more I was feeling stuck.
And of course I was not cursed.
In hindsight, like with most things, the struggles turned out as a blessing instead.
Because I wouldn't be here today, being able to teach you all of this, if it wasn't for my yearlong struggles.
I won't tell you though, that feeling stuck was funny.
Nor easy.
Because it wasn't.
I faced my personal abyss then.
Encountered my deepest, cumulated fears.
Felt my whole existence threatened.
But there is always an energetic balance in life, in the universe: The bigger the pain, the greater the hidden gift behind it.
So what was my hidden gift?
And why am I telling you my story?
Because...
- Chances are, you experienced something like this.
- Chances are, you might not have the success you wish to have in your life.
- Chances are, you might have started to doubt yourself or your abilities at some point.
- Chances are, you might have no clue what's going on and how to change that.
- And chances are, that I might help you with exactly that.
How to be actually successful in business
If you're in business, one of the things you learn first is...
You need a marketing strategy.
And the right business tactics.
And the latest tools.
If you follow that, the magic, aka business success, will happen.
But too often, even if you follow all these strategies, apply the different tactics and learn the various tools to the point - nothing changes.
All these tactics might still not work for YOU.
You still can't get your business from the ground.
You're still not happy with the meager outcome.
You're still feeling stuck and not getting the success you worked so hard for.
So how come, there are all these successful and highly profitable entrepreneurs out there?
Well, in my experience, the classic approach might bring the desired success for some people.
But usually not for the conscious ones.
The visionary ones.
The spiritual ones.
Or the sensitive ones.
For them, learning and applying just a business strategy alone is not enough.
Just making money (I know we all have to pay the bills) is also not enough.
Of course there's a reason why the classic approach, with it's next-level tools, tactics and strategies, isn't working. And it has to do with your vocation. Or the lack of your purpose.
As you might have a higher calling that you're supposed to follow but often can't grasp or aren't even aware of.
Your ultimate success guarantee
If there's any success guarantee, then it's your soul purpose.
"Your purpose is your soulful-glue. It's your personal strategy for success, giving you meaning, direction, and ultimate happiness."
And actually, that's your ultimate duty.
It's what you're here for.
The work you're born to do.
The work nobody else is better suited for than you.
The work that nobody else can do the same way as you do.
And it is your responsibility to follow the longing of your heart and bestow your gifts on the world.
Ultimately, that's what gives your life meaning and joy in the end.
(And just in case... "Serving or helping others" is a benevolent intention but it's not what I'm speaking about, by the way! That's far too unspecific!)
What are the ultimate strategies for success?
So why did all my different marketing strategies fail?
In hindsight there were to main reasons:
- I didn't know my purpose,...
- I didn't respect my strengths as I forced myself to apply strategies which weren't suited for me but worked for others...
So in the end, my whole business was literally built on thin air and against my best efforts, I was still lacking a solid business foundation.
You see, marketing is not the solution to everything. In my eyes, the best business strategy to apply initially, is not about the market, your products, or your clients. But it's about you!
Learning who you are,...
Discovering your true strengths and passions,...
Finding your purpose and your promise to the world,...
Only after you've found all that, can you start with the planning, strategizing and marketing.
So, spoken from my personal experience, here are the different business strategies to apply BEFORE you do any marketing:
- 1. The "Know Who You Are" Strategy:
- 2. The "Discover Your passion" Strategy:
- 3. The "Unlock Your Power" Strategy"
- 4. The "Find Your Purpose" Strategy
- 5. The "What is My Promise" Strategy
- 6. The "Scheme your Plan" Strategy
- 7. The "Free Your Time" Strategy
- 8. The "Reset Your Mindset" Strategy
- 9. The"Brand Yourself"Strategy
- 10. The "Conquer the World" MARKETING Strategy
So, in this list, as you can see fully well, marketing comes last!
So identifying if or how much you're already living your potential is enormously helpful. Click here for a SPECIAL OFFER! - With only your FIRST click, you activate a one-time offer at 80% off!
One last tip: Another important step is to rigorously eliminate those things you hate doing from your life.
Not only will it give you a boost of new energy and inspiration but it will also free precious time you'll need to implement the different strategies for your success.
To your greatness!
You might also be interested in:
- 4 Questions you need to ask yourself to reach any goal.
- How to boost your business success with a vision board.